Digital Marketing and Data Driven Analytics

Description

Digital Marketing is the backbone element which uses platforms and digital technologies, such as any kind of device to maintain connected to the users. Once the users are part of this ecosystem, the companies convert this random data in accurate algorithms to improve the effectiveness of any marketing campaign.

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Career Relevance by Data Role

The techniques and tools covered in Digital Marketing and Data Driven Analytics are most similar to the requirements found in Business Analyst job advertisements.


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Fast Facts
Techniques
AlgorithmsBig DataCustomer AnalyticsData AnalysisData AnalyticsMarketing Analytics

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