Customer Analytics

In sales, commerce and economics, a customer (sometimes known as a client, buyer, or purchaser) is the recipient of a good, service, product or an idea - obtained from a seller, vendor, or supplier via a financial transaction or exchange for money or some other valuable consideration.

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Percent of recent job postings including Customer Analytics

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14 learning opportunities

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Online Learning

University of Pennsylvania

Customer Analytics

Data about our browsing and buying patterns are everywhere. From credit card transactions and online shopping carts, to customer loyalty programs an…

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Online Learning

Customer Analytics and A/B Testing in Python

Learn how to use Python to create, run, and analyze A/B tests to make proactive business decisions.

By Ryan Grossman

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Online Learning

Predictive Customer Analytics

Learn about the customer life cycle and how predictive analytics can improve the customer journey. Explore using predictive analytics to identify, at…

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Online Learning

Big Data Analytics: Opportunities, Challenges and the Future

In the information age, we value the people who can understand the data Big data analytics helps us to understand the huge volume of information our…

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Online Learning

Customer Insights and Consumer Analytics for Organizations: Concepts

Turn your customers into lifelong fans. Learn how to operationalize customer insights and consumer analytics to better understand and address your ta…

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Customer Insights and Consumer Analytics for Organizations: Tools and Analysis

Looking to switch to a more customer-focused way of thinking? Explore the key tools and technologies‚Äîincluding Python and Power BI‚Äîthat can get y…

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Online Learning

Data Visualisation: Prediction and Ethics in Data Analytics

Do you want to bring your predictive models to life and communicate with a diverse audience? Data visualisation is a great tool for predictive analy…

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Online Learning

Deep Learning on Azure with Python: Introduction to Deep Learning

In this hands-on introduction to deep learning, you will learn about different neural network types. You’ll develop your understanding of key deep le…

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Marketing Analytics

Learn how to use analytics to improve marketing resultsCompanies large and small are inundated with data about consumer choices. But that wealth of i…