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Business Analytics: Marketing Data

Get more value from your organization's sales data. Discover how to use business analytics tools and techniques to create actionable insights, generate more leads, and close more deals.


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What you’ll learn


Through this learning resource you can gain confidence with the skills demanded from organizations today. The most relevant technique in the educational opportunity that is often mentioned by companies is Data Analysis. The most relevant tool is Power BI. You will also find out about Communication Skills, a trait commonly requested in job postings.

Who will benefit?


Evaluating material from this educational opportunity with nearly 10,000 data-related job postings, we determine that those in or pursuing Data Analyst roles have the most to gain.