I Understand
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Understanding Data in the Tourism Industry

Discover how data can be used to drive business decisionsData gives businesses in the travel and tourism industry the foundation it needs to make innovative decisions. From accommodation to tour company providers, there’s potential for small and medium enterprises (SMEs) to grow and improve productivity if they understand the value of data. On this course, you’ll explore how data can be used to address business concerns. You’ll learn what data can reveal about customer behaviour and how this can help your business’ success. The course will introduce simple tools and technical support to help you introduce data practices in your own business.


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What you’ll learn


From this learning opportunity you will acquire the compentencies required from companies these days. The most relevant technique within the learning opportunity that is often requested by companies is Customer.

Who will benefit?


Mapping material from this educational resource with nearly 10,000 data-related job descriptions, we find that those in or pursuing Data Architect roles would benefit the most.