Business Analytics is the intersection of business and data science, offering new opportunities for a competitive advantage. Business analytics unlocks the predictive potential of data analysis to improve financial performance, strategic management, and operational efficiency.
Graduates of this program will be equipped to influence decision-making and strategy, and they will ultimately drive better business results by gaining the ability to transform data into a powerful and predictive strategic asset. Business Analytics is critical in preparing organizations to solve 21st-century business challenges and participants of this program will have exposure to innovative methodologies that support data-driven decision making.
The techniques and tools covered in Master of Science in Business Analytics are most similar to the requirements found in Data Scientist job advertisements.
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